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Community Corner

DTLR and PUMA® Partner to Donate Bikes and Celebrate Summer with Youth

The event at Southlake Mall included a bike giveaway, in-store raffle, and unique shoe customization by local artist with shoe purchase

(DTLR)

WHAT: On Saturday, June 1, DTLR, a highly successful lifestyle retailer with over 250 stores in 21 states, partnered with PUMA to host a special event at Southlake Mall in Merrillville, Indiana, celebrating the end of the school year and promoting a positive summer activity for the local youth. Just in time for World Bike Day on Monday, June 3, the event featured a donation of 120 bikes and 120 helmets to children who attend, while supplies last.

In addition to the bike giveaway to youth, 25 bikes were raffled off to local customers who signed up at the DTLR store inside the mall. PUMA also highlighted their GV Special shoe during the activation — where customers who purchased a pair of GV Specials in the DTLR store at Southlake Mall received free shoe customization from renowned local artist Dre the Shoe God.

DTLR takes pride in its role in fashion, music and culture, and gives back to the communities it serves through several other programs, including toy drives and partnerships with athletes and recording artists to support local schools and communities. To learn more about DTLR’s community outreach, follow them on Instagram at @Daretoliveright.

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WHEN: Saturday, June 1, 2024

TIME: Event: 12 p.m. to 2 p.m.
Shoe Customization: 12 p.m. to 3 p.m. in the DTLR store

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WHERE: Southlake Mall
2109 Southlake Mall
Merrillville, IN 46410

About DTLR
DTLR is one of the country's most successful lifestyle retailers with over 250 stores in 21 states. In fusing together our passion for fashion, entertainment, sports, and community empowerment, there is no doubt we run the streets. In the fall of 2017, DTLR Inc. joined forces with the lifestyle retailer Sneaker Inc. to form one of the nation's largest fashion chains. As we accelerate our growth, you can look forward to DTLR continuing to bring you the hottest and latest fashions provided by top apparel and footwear brands like NIKE, JORDAN, ADIDAS, LEVIS, TIMBERLAND, UGG, NEW BALANCE NORTH FACE, CHAMPION, BILLIONAIRE BOYS CLUB, ETHIKA, PUMA, FILA, NEW ERA and MITCHELL & NESS. Make no mistake: we are the ONE STOP for young, trendsetting multicultural audiences. For more information, please visit www.DTLR.com.

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