Boston SEO, GEO & Content Marketing Training Class
NEXT TRAINING CLASS IS: Wednesday, April 22, 2026
DURATION: Full Day Training Class (9AM EST to 4PM EST)
IN-PERSON COST: $550 per person – Limited to 10 People!
VIRTUAL/REMOTE COST: $175 per person
WHY THIS TRAINING MATTERS
Search is changing faster than ever. AI platforms are reshaping SEO visibility.
Content is now the front line of brand trust for SEO and for AI Search (GEO).
This master class gives you the frameworks, tools, and step-by-step strategies to drive measurable results.
WHO SHOULD ATTEND
Business owners
Marketing managers & teams
Content creators & strategists
Sales professionals
Professionals looking for a modern refresher
Anyone responsible for growth, visibility, or lead generation
WHAT YOU’LL LEARN
Search Engine Optimization (SEO)
Learn how to optimize a website – Keyword research, competitive analysis, natural content optimization, white hat SEO best practices & more.
Technical SEO audit best practices – Page load time, internal linking, crawling issues, XML sitemaps, SEO tools, Google Search Console review & more.
Modern link building strategies – Link building that provide value & generate visitors, link audit & link disavowing best practices.
SEO content audit basics – How to audit your current content properly for a great user experience while have great on site SEO.
Measuring ROI for SEO – Move past keyword rankings and determine the effectiveness and long-term ROI of an SEO program.
Generative Engine Optimization (GEO) – SEO for AI
Understand current best practice for AI search visibility – Review of content analysis and content adjustments that drive results from AI search (LLMs).
Technical GEO audit strategies – Current best practice, learn what technical items matter including schema and llms.txt implementation.
Citation strategies that matter – Discover where & how to gain brand/company citations that will drive sustainable results from AI search.
AI GEO tools to use – Tools and strategies to use to measure GEO/AI search results based on current best practice.
Content Marketing
How to create great content – Learn how to audit your current content and discover what types of content align with your audience.
Content topic discover best practice – Understand how to generate the best topics that will drive the ROI and results you are looking for.
Content calendar creation – How to create a content calendar that makes sense for your business/brand.
Copywriter or AI? – Learn how and when to use a professional writer vs. AI to create different types of content.
IN-PERSON OR VIRTUAL — YOUR CHOICE
Attend the full-day training in person – limited to just 10 seats!
In-Person Training will be held at Brick Marketing @ 101 Federal Street, Suite 1900, Boston MA 02110
—OR—
Join the live virtual/remote session via Zoom from anywhere in the country.
Both options include the same curriculum, same Q&A, and same insights.
A FULL DAY OF TRAINING — SCHEDULE
NEXT CLASS WILL BE ON WEDNESDAY, 4/22/26
9:00 AM – 12:00 PM: SEO & GEO Training
12:00 – 12:30 PM: Lunch Break (Lunch Included for In-Person attendees)
12:30 – 3:00 PM: GEO Cont. & Content Marketing
3:00 – 4:00 PM: Open forum Q&A — your questions, your scenarios
https://www.brickmarketing.com/training-class