Peabody L.L. Bean Location At Northshore Mall To Open In October

PEABODY, MA — The newest L.L. Bean location in Massachusetts — a 20,000-square-foot store at the Northshore Mall in Peabody — will open in early October.

The store is set to host a grand opening celebration on Oct. 6 and Oct. 7 with giveaways and special appearances from Red Sox legend and Hall of Famer Jim Rice, the World Series championship trophy and mascot Wally. In honor of its newest store, L.L. Bean will also be making a $10,000 donation to the Boys & Girls Club of Greater Salem.

"We are honored to further expand our footprint in Massachusetts and equip more residents and visitors for outdoor adventures," said Corey Bouyea, L.L.Bean Vice President of Stores and Retail Operations, in a statement to Patch. "Peabody is a gateway to outdoor activities on the North Shore — whether that's a weekend hike through Lynn Woods Reservation or a fishing excursion at one of the many nearby waterfronts.

"At L.L.Bean, our purpose is to inspire and enable people to experience the restorative power of being outside, and we've designed our Peabody store to cater to the spirit of outdoor adventure that this community represents."

The new store is expected to have 65 employees and is currently hiring.

The grand opening event will include the first 200 guests getting a gift card valued up to $500 on Friday.

This will be the 11th L.L. Bean store in Massachusetts and the second to open in 2023 after a Hanover location opened in September.

The lineup for the gift cards begins at 6 a.m. on Friday with the World Series trophy and Wally on hand from 6 to 8 p.m. and Hall of Famer Jim Rice there for a meet and greet from 6 to 7 p.m.

On Saturday, the store will open at 9 a.m. with the first 200 guests receiving a scratch ticket to win L.L. Bean products valued up to $90. The line for that also opens at 6 a.m.

Raffles for L.L. Bean gift cards, the L.L. Bean Bootmobile, smores and apple cider, and games, refreshments and indoor experiences will be going on both Friday and Saturday.

(Scott Souza is a Patch field editor covering Beverly, Danvers, Marblehead, Peabody, Salem and Swampscott. He can be reached at Scott.Souza@Patch.com. Twitter: @Scott_Souza.)