BORDERS Day 8: Liquidation Brings 20-40 Percent Off

A week after Borders bookstore launched the liquidation sale, the discounted prices have gone to 20 percent minimum, up from 10 percent. 

Email sent to Borders Rewards customers Wednesday promised discounts of 20 to 40 percent and "Borders Bucks" expiration on Sunday.

The once ubiquitous chain store, in bankruptcy since January, announced July 18 it could not find a buyer and was selling off its remaining 399 stores to two companies for liquidation—it was going out of business.

Sunset Plaza's Borders began the fire sale on Friday, July 22 with checkout lines weaving through the store and people holding places in line for others still shopping.

Some shoppers complained there were very few books priced at the advertised 40 percent off, but were buying items anyway.

Borders Group Inc.'s President Mike Edwards blamed the company's demise on a turbulent economy, the rise of e-Readers and the rapidly changing publishing industry.

The company had about 11,000 employees remaining mid-July. 

There was no indication when the last day of liquidation would be. Neither was there any information yet about whether other businesses were looking to move into the bookstore location at Sunset Plaza.