Fairlawn Officially Brands Market Street as The 18 Corridor

The 18 Corridor

City of Fairlawn Officially Brands Market Street as The 18 Corridor. The City of Fairlawn has branded their section of State Route 18, a 2.1 mile stretch along Market Street, officially as The 18 Corridor. With this branding effort, their goal is to attract more visitors and business to the city, and encourage them to take advantage of the many shops, businesses, restaurants and lodging. The campaign is also aiming to encourage tourists to stay in Fairlawn lodging when taking in the many sites in the Greater Cleveland and Greater Akron areas. The city will also use the effort to attract new businesses to locate or relocate to Fairlawn, while also encouraging redevelopment and updating of existing properties. There will be several programs put into motion in the next months and years to help achieve this goal. Planned marketing executions will include the development of traditional and online digital billboards, a social media campaign, several community related events, video development and public relations. Local businesses will also have multiple opportunities to partner with the city throughout the campaign. The City of Fairlawn launched a new website in conjunction with the branding effort, designed to promote local businesses and the programs they will be implementing. The new website can be accessed at www.The18Corridor.com. Businesses in the area will also be able to promote their business on the new website and The 18 Corridor social media platforms. The branding and subsequent marketing campaign was developed and is being managed by The Eisen Agency, a nationally award winning branding, marketing and media agency that works with destination points, municipalities and businesses.

Summit County

OH Patch Team

Cleveland Metropolitan Area

Fairlawn-Bath

Ohio

City of Fairlawn Officially Brands Market Street as The 18 Corridor. The City of Fairlawn has branded their section of State Route 18, a 2.1 mile...

Bill Snow's long service to Bath Township ended Sunday, when he officially retired as township administrator. At Monday's meeting, township trustees passed a resolution honoring Snow for his years of service, which started when he was hired as a volunteer firefighter in 1982. "Mr. Snow is known as a consummate professional, always putting the interests of Bath Township first," the resolution says. "He has witnessed both tragedy and celebration within the community and has always given selflessly to offer his heartfelt support in every instance." Snow left the fire department in 2003 as a captain, after becoming Bath's clerk-treasurer in 1996. He moved into the administrator role in 2000. Snow announced last year that he was forced to retire to protect his pension, but asked trustees to hire him back at a reduced salary. Trustees eventually hired him back for an interim period, and brought on Vito Sinopoli to take over starting April 1. Trustees noted that Snow guided the construction of the Stony Hill Fire Station, helped establish Bath Hill Park and the Bath Nature Preserve. "Mr. Snow's most notable and appreciated contribution is the sound fiscal status of the township," the resolution says. Snow was a founding member of the Summit County Hazardous Materials Response Team and a member of the Local Emergency Planning Commission. "He is respected by his colleagues at Bath Township and by current and former members of the Board of Trustees," trustees said in the resolution. "His presence at Bath Township will be missed."

Bill Snow's long service to Bath Township ended Sunday, when he officially retired as township administrator. At Monday's meeting, township trustees passed a resolution honoring Snow for his years of service, which started when he was hired as a volunteer firefighter in 1982.

"Mr. Snow is known as a consummate professional, always putting the interests of Bath Township first," the resolution says. "He has witnessed both tragedy and celebration within the community and has always given selflessly to offer his heartfelt support in every instance." Snow left the fire department in 2003 as a captain, after becoming Bath's clerk-treasurer in 1996. He moved into the administrator role in 2000.

Snow announced last year that he was forced to retire to protect his pension, but asked trustees to hire him back at a reduced salary. Trustees eventually hired him back for an interim period, and brought on Vito Sinopoli to take over starting April 1.

Trustees noted that Snow guided the construction of the Stony Hill Fire Station, helped establish Bath Hill Park and the Bath Nature Preserve. "Mr. Snow’s most notable and appreciated contribution is the sound fiscal status of the township," the resolution says.

Snow was a founding member of the Summit County Hazardous Materials Response Team and a member of the Local Emergency Planning Commission. "He is respected by his colleagues at Bath Township and by current and former members of the Board of Trustees," trustees said in the resolution. "His presence at Bath Township will be missed."

Trustees honor long-time employee with resolution