Fairlawn Officially Brands Market Street as The 18 Corridor

The 18 Corridor

City of Fairlawn Officially Brands Market Street as The 18 Corridor. The City of Fairlawn has branded their section of State Route 18, a 2.1 mile stretch along Market Street, officially as The 18 Corridor. With this branding effort, their goal is to attract more visitors and business to the city, and encourage them to take advantage of the many shops, businesses, restaurants and lodging. The campaign is also aiming to encourage tourists to stay in Fairlawn lodging when taking in the many sites in the Greater Cleveland and Greater Akron areas. The city will also use the effort to attract new businesses to locate or relocate to Fairlawn, while also encouraging redevelopment and updating of existing properties. There will be several programs put into motion in the next months and years to help achieve this goal. Planned marketing executions will include the development of traditional and online digital billboards, a social media campaign, several community related events, video development and public relations. Local businesses will also have multiple opportunities to partner with the city throughout the campaign. The City of Fairlawn launched a new website in conjunction with the branding effort, designed to promote local businesses and the programs they will be implementing. The new website can be accessed at www.The18Corridor.com. Businesses in the area will also be able to promote their business on the new website and The 18 Corridor social media platforms. The branding and subsequent marketing campaign was developed and is being managed by The Eisen Agency, a nationally award winning branding, marketing and media agency that works with destination points, municipalities and businesses.

Summit County

OH Patch Team

Cleveland Metropolitan Area

Fairlawn-Bath

Ohio

City of Fairlawn Officially Brands Market Street as The 18 Corridor. The City of Fairlawn has branded their section of State Route 18, a 2.1 mile...

Our top story in April 2013 was about a dangerous crash involving a flipped car in front of Summit Mall, injuring two. Fairlawn-Bath had some interesting news to share and you can read what readers viewed the most in the last month. <h2>April 2013 Top Ten Stories</h2> <ol> <li></li> <li>Water Boil Advisory in Effect for Fairlawn and Copley</li> <li>Tree Trimming Has Some Bath Residents Upset</li> <li>2 Fairlawn Homes in Foreclosure Going to Sheriff's Sale</li> <li></li> <li>Shoplifter Has 43 Items in Her Coat; Panhandlers Fight Over Spot: Bath Police Blotter</li> <li>Cause of Fairlawn Fire Still Under Investigation</li> <li>Best High Schools List Released: Where Do Copley and Revere Lake Rank?</li> <li>Bath Township Man Sent to Prison for Tax Offenses</li> <li>Car and Garage Damaged by Fire</li> </ol> To stay up to date with news in town, <a href="https://www.facebook.com/FairlawnBathPatch?fref=ts" rel="nofollow" target="_blank">"like" Fairlawn-Bath Patch on Facebook</a>.

Our top story in April 2013 was about a dangerous crash involving a flipped car in front of Summit Mall, injuring two.

Fairlawn-Bath had some interesting news to share and you can read what readers viewed the most in the last month. <h2>April 2013 Top Ten Stories</h2> <ol> <li></li> <li>Water Boil Advisory in Effect for Fairlawn and Copley</li> <li>Tree Trimming Has Some Bath Residents Upset</li> <li>2 Fairlawn Homes in Foreclosure Going to Sheriff's Sale</li> <li></li> <li>Shoplifter Has 43 Items in Her Coat; Panhandlers Fight Over Spot: Bath Police Blotter</li> <li>Cause of Fairlawn Fire Still Under Investigation</li> <li>Best High Schools List Released: Where Do Copley and Revere Lake Rank?</li> <li>Bath Township Man Sent to Prison for Tax Offenses</li> <li>Car and Garage Damaged by Fire</li> </ol> To stay up to date with news in town, <a href="https://www.facebook.com/FairlawnBathPatch?fref=ts" rel="nofollow" target="_blank">"like" Fairlawn-Bath Patch on Facebook</a>.

In case you missed it, here's a quick recap of the stories readers clicked on most during the month of April.