Fairlawn Officially Brands Market Street as The 18 Corridor

The 18 Corridor

City of Fairlawn Officially Brands Market Street as The 18 Corridor. The City of Fairlawn has branded their section of State Route 18, a 2.1 mile stretch along Market Street, officially as The 18 Corridor. With this branding effort, their goal is to attract more visitors and business to the city, and encourage them to take advantage of the many shops, businesses, restaurants and lodging. The campaign is also aiming to encourage tourists to stay in Fairlawn lodging when taking in the many sites in the Greater Cleveland and Greater Akron areas. The city will also use the effort to attract new businesses to locate or relocate to Fairlawn, while also encouraging redevelopment and updating of existing properties. There will be several programs put into motion in the next months and years to help achieve this goal. Planned marketing executions will include the development of traditional and online digital billboards, a social media campaign, several community related events, video development and public relations. Local businesses will also have multiple opportunities to partner with the city throughout the campaign. The City of Fairlawn launched a new website in conjunction with the branding effort, designed to promote local businesses and the programs they will be implementing. The new website can be accessed at www.The18Corridor.com. Businesses in the area will also be able to promote their business on the new website and The 18 Corridor social media platforms. The branding and subsequent marketing campaign was developed and is being managed by The Eisen Agency, a nationally award winning branding, marketing and media agency that works with destination points, municipalities and businesses.

Summit County

OH Patch Team

Cleveland Metropolitan Area

Fairlawn-Bath

Ohio

City of Fairlawn Officially Brands Market Street as The 18 Corridor. The City of Fairlawn has branded their section of State Route 18, a 2.1 mile...

To commemorate the opening of its 300th location, sweetFrog Premium Frozen Yogurt has launched its 300 For 300,000 campaign to help connect children around the country with the food they need to learn and grow.<a href="https://fairlawn-bath.patch.com/groups/business-news/p/get-one-of-these-in-the-mail">SweetFrog</a> has declared Sunday, Sept. 22 its "<a href="http://www.nokidhungry.org/" rel="nofollow" target="_blank">No Kid Hungry</a> Day." Participating stores will make donations that will help connect kids struggling with hunger around the country with up to 300,000 meals.  sSweetFrog customers also can make additional contributions in-store or online.  More information about the campaign, including a personal video appeal from sweetFrog founder Derek Cha, can be found at <a href="http://sweetfrogyogurt.com/" rel="nofollow" target="_blank">the company's website</a>. For patrons who visit local stores, sweetFrog will host their "300 Cups" sweepstakes where three lucky patrons nationally will have a chance to win 100 free 12 oz. cups of yogurt. The first 300 people who visit each store will be able to enter.  The campaign will also include local food drives in select stores beginning on Monday, September 16.

To commemorate the opening of its 300th location, sweetFrog Premium Frozen Yogurt has launched its 300 For 300,000 campaign to help connect children around the country with the food they need to learn and grow.

<a href="https://fairlawn-bath.patch.com/groups/business-news/p/get-one-of-these-in-the-mail">SweetFrog</a> has declared Sunday, Sept. 22 its “<a href="http://www.nokidhungry.org/" rel="nofollow" target="_blank">No Kid Hungry</a> Day.” Participating stores will make donations that will help connect kids struggling with hunger around the country with up to 300,000 meals.  sSweetFrog customers also can make additional contributions in-store or online.

More information about the campaign, including a personal video appeal from sweetFrog founder Derek Cha, can be found at <a href="http://sweetfrogyogurt.com/" rel="nofollow" target="_blank">the company's website</a>. For patrons who visit local stores, sweetFrog will host their “300 Cups” sweepstakes where three lucky patrons nationally will have a chance to win 100 free 12 oz. cups of yogurt.

The first 300 people who visit each store will be able to enter.  The campaign will also include local food drives in select stores beginning on Monday, September 16.

Sept. 22 is 'No Hungry Kids' day at Fairlawn yogurt shop