New Company Helps Small Nonprofits to Succeed

A new consulting firm is opening soon, but it's main objective isn't about money, it's more about helping those who don't make it.

With an eye toward helping small and medium-sized nonprofits re-energize their fundraising, friend-building and lead generation initiatives, public relations executive Rob Felber and nonprofit veteran Laura Whay Klein have launched NEXT For Nonprofits, LLC.

“This is probably the most challenging period of time nonprofits have seen,” Klein said in a press release. “Fewer large corporate donors, combined with more restrictive government and foundation grant money, has led to an increasingly competitive environment. Finding ways to stand out is critical to successfully delivering upon an organization’s mission.”

NEXT attacks this nonprofit problem by creating a link between that mission and the story it tells.

“Storytelling can be a powerful tool,” Felber said. “By helping small to mid-sized nonprofits learn how to clearly identify and tell their stories, they can better engage internally and externally with stakeholders and subsequently positively impact their fundraising, friend-building and lead generation initiatives.”

Felber is president of and also the .

As part of its launch, NEXT for Nonprofits is partnering with local accounting firm Zinner & Company LLP to put these beliefs into action by presenting “GET YOUR NONPROFIT NOTICED, NOW!” a free program that will teach nonprofit executives how a better understanding of their stories can lead to success.

The program will be held from 8:30-10:30 a.m. on June 19, 2012, at Corporate College East. Learn more at http://www.eventbrite.com/org/2288356143 and @Nextnonprofit