Rita’s Brings Back Iconic Gummy Bear Italian Ice

BENSALEM TOWNSHIP, PA — Rita’s Italian Ice & Frozen Custard has brought back a summer favorite.

The Bensalem-based Rita's is once again offering Gummy Bear Italian Ice, first introduced in 2023.

The sweet, fruity flavor is back by popular demand. Made with white Italian Ice that tastes like a handful of gummy bears and mixed with real gummy bears throughout, this playful flavor is bursting with nostalgia and summertime fun.

Rita’s is also introducing the new Glittery Gummy Bear Gelati, a layered combo of Gummy Bear Italian Ice, creamy Vanilla Frozen Custard, and a shimmering Unicorn Glitter topping that adds a sweet sparkle to every bite.

Gummy Bear Italian Ice and Unicorn Glitter topping are available at participating locations for a limited time only, now through Aug. 24, while supplies last.

“At Rita’s, we’re focused on creating craveable experiences that tap into nostalgia and spark joy, and the return of Gummy Bear Italian Ice is a perfect example,” said Madalyn Weintraub, Senior Director of Marketing at Rita’s Italian Ice & Frozen Custard. “We’re thrilled to bring it back in a new way with our Glittery Gummy Bear Gelati, a treat that amplifies everything fans love, with even more magic and visual appeal.”

Rita’s signature Italian Ice is made fresh daily on-site and available in a rotating daily selection from over 80 flavors. Other menu items at Rita’s include creamy Frozen Custard, signature Gelati, Concretes, Frozen Coffee, Rita’s Blenders™, Milkshakes, and more.

For more information about Rita’s Italian Ice & Frozen Custard and to find your closest location, visit this website: http://www.ritasice.com/.