Business & Tech

'Artisanal Slime' Interactive Experience To Open In King Of Prussia

Sloomoo lets guests to create ASMR-friendly "slime" at a custom slime bar while interacting with slime vats, slime walls, and slime dunes.

Sloomoo MiniMoo will open at the King of Prussia Mall in November.
Sloomoo MiniMoo will open at the King of Prussia Mall in November. (Sloomoo Institute)

KING OF PRUSSIA, PA — A new "artisanal slime" attraction and interactive experience will open at the King of Prussia Mall later this year.

Sloomoo MiniMoo, a creation of Sloomoo Insitute, allows guests to create custom "slime" at a slime design bar with dozens of different scents, colors, and charms.

There are also installations of slime vats, slime walls, a slingshot, and "satisfying" slime sand dunes.

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The 3,000 square-foot location in the mall will open up at some point in November.

“King of Prussia is a playground for families, and we’re bringing a world of slime designed to spark curiosity and pure, unfiltered joy,” co-founder and co-CEO Sara Schiller said in a statement.

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Sloomoo describes itself as "cult-favorite experiential brand." The KOP retail location will also offer ASMR exhibits, scentscapes, and additional interactive installations

Sloomoo has only one other MiniMoo location, in Boston. They have ticketed experiences beyond that in several cities, including New York City, Los Angeles, Chicago, Atlanta, and Houston.

An exact opening date has not yet been announced.

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