Woman-Owned Charcuterie Store Graze Craze Opens in Oak Hill, Texas

Graze Craze®, a fast-growing charcuterie concept specializing in fresh, high-quality grazing boards and boxes available for pick-up, catering and delivery, opened its second Austin-area storefront at 6705 W Highway 290, suite 609, in the Oak Hill Centre retail plaza. Graze Craze is a part of Big Flavor Brands™, the food service division of Starpoint Brands™, a family of trusted companies affiliated with United Franchise Group™, whose members represent the very best in their industries.

At Graze Craze, highly trained charcuterie experts called Grazologists™ design beautifully arranged grazing boards and boxes featuring fine ingredients, like fresh fruits and vegetables, premium meats and cheeses, artisanal sweets, nuts and more. Available in several different size options, ranging from small items for graze-style nibbling, to large, elaborate boards that can be styled in a beautiful table display for special events, Graze Craze charcuterie offerings provide a little something for everyone to please any lifestyle, dietary preference, or palette.

The new Oak Hill storefront opened under the leadership of Franchise Owner Eniola Akintayo, an entrepreneur from Nigeria with a background in technology who started her own e-commerce beauty company before deciding to open her own charcuterie franchise location. Akintayo takes on her Graze Craze endeavor with the support of her mother, Olanireti Abimbola, an accountant and retired banking executive who owned her own restaurant in Nigeria prior to relocating to the United States to help her daughter serve stunning charcuterie boards to Southwest Austin.

Drawn to the concept by its expressive nature, Akintayo was excited to embark upon a new journey that would allow her to help clients celebrate memorable moments, both big and small.

“Crafting charcuterie boards by hand is such an expressive activity and provides an amazing creative outlet for me,” said Akintayo. “It’s remarkable that this business allows me to share my love, passion and artistry with the community through providing beautiful grazing boards that make every day all the more special.”

Akintayo is a supporter of Relaunch HER, an organization specializing in helping moms reenter the workforce by providing assistance and resources needed for success. With her storefront and catering operation being 100 percent female owned and operated, Akintayo is dedicated to aiding local mothers in returning to work after having children by offering flexible part-time career opportunities at her Graze Craze.

Graze Craze includes a variety of flavor combinations in their charcuterie offerings, like the popular Gone Grazey board, perfectly balanced to provide a bit of everything – a mix of cured meats, premium cheeses, crackers, fresh produce, nuts and more. The Vegegrazian is impeccably designed with a plethora of fresh fruits and vegetables for anyone living a plant-based lifestyle. For those with an undeniable sweet tooth like Akintayo, clients can enjoy her favorite board, the Sweet & Grazey, which is artfully arranged using an abundance of delectable desserts, like gourmet chocolates and baked goods paired with sweet dips to accent the irresistible flavors.

The artisan-inspired charcuterie offerings at Graze Craze are available in different size options, from Char-Cutie-Cups and Picnic Boxes for nibbling and sharing size boards with enough fresh food to feed a large party. The food displays are ideal for elevating work meetings, family gatherings, lavish events and more, while they also make for memorable gifts that wow.

To celebrate the opening, Graze Craze Oak Hill is hosting a giveaway where locals can enter their phone number for a chance to win a complimentary Gone Grazey charcuterie board. All who enter will also receive a coupon for 10 percent off a purchase of $150 or more. To view full contest details and enter to win, click here.

The Oak Hill Graze Craze is open for pick-up, catering, and free local delivery Monday through Friday from 10 a.m. – 6 p.m. and Saturday from 10 a.m. – 2 p.m.

About Graze Craze

Graze Craze® is the leading franchise within the grazing style food category, offering an alternative experience to traditional dining options and catering for every occasion. At Graze Craze, in-store Grazologists™ curate hand-crafted, impeccably designed, sweet and savory charcuterie boards and picnic boxes made with the highest quality ingredients and arranged with perfection. Growing from a concept founded by a woman entrepreneur and US Air Force veteran, Graze Craze is now among the Starpoint Brands™ constellation of trusted companies representing the very best in their industries. To learn more about Graze Craze in Oak Hill, Texas, go to www.grazecraze.com/austin-tx-oak-hill, visit 6705 W Highway 290, suite 609, Austin, TX 78735, or call (737) 242-7027. For more information about Graze Craze locations, menu, and commercial accounts visit www.grazecraze.com. For information on franchising opportunities, visit www.grazecrazefranchise.com.

About Big Flavor Brands

Big Flavor Brands™ specializes in franchises dedicated to creative eating, offering a zesty menu of fast-growing, award-winning food brands with a proven track record of success. Redefining fast-casual restaurants by offering authentic third-generation recipes at The Great Greek Mediterranean Grill®, innovating the specialty concept, with charcuterie board caterer Graze Craze®, and transforming Italian take out to fast-fresh Italian from Cannoli Kitchen Pizza®, Big Flavor Brands dominate their niches with quality, value, and tasty fare for every occasion. Big Flavor Brands represents the food division of Starpoint Brands which is comprised of a family of trusted companies exemplifying the very best in their industries. For more information about Big Flavor Brands visit www.starpointbrands.com/big-flavor-brands.

About Starpoint Brands

A family of trusted brands representing the very best in their industries, including retail, food & beverage, and professional services, Starpoint Brands™ is the mark of quality for customers. It brings together a constellation of brands within United Franchise Group™ (UFG), including Signarama®, Fully Promoted®, Transworld Business Advisors®, Venture X®, Office Evolution®, Network Lead Exchange™, and Big Flavor Brands™ food division with The Great Greek Mediterranean Grill®, Graze Craze® and Cannoli Kitchen Pizza®. A brand under the Starpoint Brands division is one that business-to-consumer and business-to-business customers can be sure will provide the ultimate in service, reliability, and value.