Business & Tech
Long Beach Marketing Author Leslie Smith on the Nonprofit MBA Podcast
The Nonprofit MBA Podcast & articles are for Executive Directors, Board Members, and Staff and aim to help you build your nonprofits better.
No-Nonsense Marketing and Public Relations for Nonprofits With Leslie A.M. Smith.
The Nonprofit MBA Podcast
Marketing strategies for nonprofits don’t have to be complicated or expensive. The key thing is to focus on clarity, consistency, and connection. Make sure your message is strong, use the right tools to amplify your voice, build relationships with media and supporters, and measure what matters. Most importantly, don’t get caught up in trying to do everything at once. Choose one or two marketing strategies that align with your nonprofit’s goals, and start there. In today’s podcast, Leslie Smith from McCormick L.A. Public Relations and Stephen Halasnik from Financing Solutions, a leading provider of business loans for nonprofits, discuss no-nonsense marketing strategies and public relations for nonprofits.
Read an Executive Summary or Listen to the Podcast HERE: No-Nonsense Marketing and Public Relations for Nonprofits
About Our Guest, Leslie A.M. Smith From McCormick L.A. Public Relations
Since founding McCormick L.A. Public Relations in 1994, Leslie has written dozens of marketing and promotional plans for local nonprofits and businesses, both big and small. She has orchestrated grand openings, groundbreakings, product launches, and social initiatives that have landed her clients on the front page of daily newspapers and on network news. As a trained facilitator, she has helped leadership teams and volunteers align their vision, refine their strategy, and tackle pivotal challenges with a unified approach. She has taught a Nonprofit Marketing Certificate program since 2011.
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Organization URL: www.McCormickLA.com
Learn About Stephen Halasnik, The Nonprofit MBA Podcast, and Financing Solutions
Stephen Halasnik is a Managing Partner at Financing Solutions, the largest provider of lines of credit to small nonprofits in 48 states since 2012. Mr. Halasnik has hosted the popular Nonprofit MBA Podcast since 2018. The podcast brings experts together to discuss fundraising, nonprofit grants, executive director leadership, nonprofit boards, and other essential topics. You can learn more about the nonprofit line of credit program here or call 862-207-4118.
