Netflix will become the exclusive home of original shows produced by DreamWorks Animation, the studio behind "Shrek," "Madagascar" and "Kung Fu Panda," under a multi-year deal announced Monday.
According to the companies, the agreement is the largest deal for original content in Netflix history. The deal is expected to include more than 300 hours of original programming, with shows inspired by past and future DreamWorks films.
The first DreamWorks series is expected to debut in 2014.
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"This is an unprecedented commitment to original content in the Internet television space," DreamWorks Animation CEO Jeffrey Katzenberg said. "Netflix is a visionary company that continues to redefine the way audiences watch television and it is a thrill to add to their growing momentum."
In February, Netflix and DreamWorks announced plans for an original series based on the upcoming film "Turbo."
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DreamWorks feature films will also be released on Netflix beginning next year, starting with "The Croods," "Turbo" and "Mr. Peabody and Sherman."
"DreamWorks Animation is a valued partner in our global efforts to provide families the most engaging stories delivered however, whenever and wherever they want," Netflix Chief Content Officer Ted Sarandos said. "This deal represents a major expansion of what's already a phenomenal relationship, allowing us to bring beloved DreamWorks characters to the 40 countries where Netflix operates and setting the stage for us to innovate together as we expand into new markets."
-City News Service
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