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PHILANTHROPIST DRU HAMMER TO PRE-LAUNCH THE NEW druville BRAND

HAMMER TO PREVIEW DESIGNS FROM UPCOMING COLLECTION ACROSS THE U.S., INCLUDING CARMEL/PEBBLE BEACH, CA AUGUST 19-20

Dru Hammer, who will soon release her memoir Hammered, through a charmed life of love and loss among 25 years of marriage into the Armand Hammer family, will embark on an 11-city U.S. pop-up tour as a private/pre-launch of the new druville brand. The tour will visit Carmel/Pebble Beach, CA on August 19 -20.

Please see druville brand book here: druville for product samples, bio and detailed information & at www.druville.com.

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Throughout 30+ years of high-end home design, development and real estate investing, Hammer is now embarking on the pre-launch of a brand many years in the making through her decades of experience and expertise, combining it with her personal mission to help others. Not only will the premiere female-owned brand highlights unmatched creatively designed products, but also the vision of Dru and her business, in her own words: “We are compelled by helping hammered hearts.”

“Growing up, my children used to say they lived in ‘Whoville’ because I designed these (20+) high-end homes in vibrant colors,” explains Hammer. “So, this is a natural development for me to bring those quirky yet classy design ideas to life with the launch of druville, and I couldn’t be more thrilled to offer it to a retail culture that has a wide-open gap for more fun, whimsical yet elevated products, and to also bring help and hope to others through the brand, which is my greatest desire!”

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The druville pre-launch will highlight the druville mission: “to serve those who have been ‘hammered’, by celebrating the beauty of life through whimsical vibrant designs and giving a helping hand.”

The initial products in the druville line will include melamine tableware, embossed hand-printed stationery, limited edition fitted turtlenecks and jewelry, custom acrylic trays, with forthcoming melamine tiles for kitchen and bathroom. Samples of all available upon request.

Proceeds from druville products will go toward helping hearts “hammered” by life. Hammer started her charity Hammered Heart (www.hammeredheart.org) following a difficult divorce and has been giving back since that time 10 years ago and now will build it further with the work and launch of druville.

About Dru Hammer:

The visionary behind druville – a home & lifestyle brand with the sole purpose of helping “hammered” hearts by giving to those in need, through the hammered heart foundation. After going through a painful divorce, Dru created Hammered Heart Foundation, which helps those who have gone through difficult times.

She is also on the national board for Child help, a non-profit charity aiding victims of child abuse. Dru was the corporate secretary and board member of the Armand Hammer Foundation for 22 years. For nine years, she worked with the Los Angeles Dream Center women’s recovery program and continuously helps victims of human trafficking.

She is involved with Mercy Multiplied and serves as a long-time board member of Joyce Meyer Ministries. Dru now resides in Palm Beach, FL, where the druville brand is headquartered.

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