Bay Area Native Alex Consani Wins 'Model Of Year' Award

PETALUMA, CA —Alex Consani, a native of Petaluma, was recognized with the Model of the Year award Monday at the British Fashion Council's Fashion Awards in London.

"I'm the first trans woman to win this award!" she said in her acceptance speech. "But I can't accept this award without thanking those who came before me, specifically the Black trans women who really fought for the space I'm in today–Dominique Jackson, Connie Fleming, Aaron Rose Phillips and countless more who fought for the space that allowed me to flourish today."

Consani thanked her parents for supporting her and encouraged other parents of trans kids to do the same.

"Change is more than possible; it's needed," she said.

According to the British Fashion Council, the award "recognises the global impact of a model who over the last 12 months has dominated the industry. With an influence that transcends the catwalk, the Model of The Year has made an outstanding contribution to the industry, garnering numerous editorial and advertising campaigns throughout the year."

Consani was born July 23, 2003, in Petaluma and is a 2021 graduate of Petaluma High School. She attended Pace University with scholarships from the Petaluma Educational Foundation, according to her speaker bio for the Teen Vogue Summit in November.

She is an accomplished model and out trans woman who started professionally modeling in 2015 at 12 years old and signed with IMG Models in 2019. That same year, she gained popularity on TikTok with her comedic videos under the usernames captincroook and ms.mawma.

In 2021, she made her runway debut for Tom Ford. In 2022, Consani was included on GLAAD's 20 Under 20 list for 2022. By 2023, she had over 1.4 million followers on TikTok and walked the runway for top fashion brands like Versace and Alexander McQueen.

Vogue recognized her as a standout model for Spring/Summer 2023. Consani was also featured in Victoria's Secret's "The Tour '23" and became the face of Marc Jacobs and Jean Paul Gaultier. In 2024, she appeared in music videos like "360" by Charli XCX and with other artists such as King Princess and JT.

With over four and a half million followers and 200 million likes on TikTok, Consani continues to make waves in the fashion and entertainment industry.