Neighbor News
Now Your New Floor Can Be Brought to Your Door
Local Couple Launches Temecula Valley Flooring/Floor Coverings International

(Temecula, CA – October 2025) – Jeremy and Tricia Steiding announce the opening of their new business, Floor Coverings International (FCI), located in Temecula Valley. They will serve the communities of Temecula, Escondido, Fallbrook, Bonsall, and Murrieta, providing high-quality flooring solutions to homeowners seeking exceptional service and products.
Floor Coverings International (FCI) is a fresh addition to the area. One of its most innovative features is the Mobile Showroom, which brings the flooring store directly to customers' homes or businesses. This eliminates the need for customers to transport heavy samples, as FCI arrives fully prepared to showcase an array of products for all flooring projects and investments. No more running to different stores, the mobile showroom comes right to the customer’s door with over 3000 flooring options, the homeowner can peruse samples next to their existing decor and lighting. This has revolutionized the way people buy floors.
The Steidings, a husband-and-wife team, have a unique blend of professional backgrounds that equip them to meet the flooring needs of their customers effectively. Jeremy, 52, has rich experience in sales, having spent over a decade in medical device sales followed by three years in pharmaceutical sales. He also has a history in real estate and the golf industry. This diverse background has equipped him with an ability to build strong relationships with clients, ensuring they find the perfect flooring solutions tailored to their homes.
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Tricia complements this with her extensive background in program management for software and business process projects. She has previously led operations and project management for customized leadership development and coaching programs in various industries. Her skills in connecting people, processes, and technology enable her to create a seamless, high-quality experience for customers and teams alike.
"We have talked about starting our own business and engaging with our community for a long time," said Jeremy. "Finding the right fit took time, but we discovered Floor Coverings International and were impressed by the quality of people, shared values, and proven business model. We saw a fantastic opportunity to bring a high-quality flooring solution to our community, filling a gap in a fragmented market."
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The Steidings are committed to providing a personal touch to the home improvement industry, addressing the often-encountered shortcomings in customer service. They aim to create a welcoming environment where clients feel valued and understood throughout their flooring projects.
"We both come from corporate backgrounds, and along with our drive to own a local business, we've experienced the less-than-stellar aspects of home improvement," said Tricia. "We want to bring a high-quality, personalized experience to homeowners in our area.”
The big favorites throughout the system? Pet and kid-friendly floors that clean up with one mopping and look like genuine wood. In addition, popular choices are:
- Sustainable Materials: Homeowners are turning to laminate flooring crafted from eco-friendly materials such as recycled wood fibers.
- Authentic Wood Look: The demand for realistic-looking wood floors continues to soar.
- Waterproof Performance: Given recent erratic weather conditions everywhere, waterproof laminate floors are hot!
- Vinyl Flooring: As technology advances, vinyl flooring gets close to natural wood and stone looks that are easily cleaned with a damp mop.
- Carpet: There are still die-hard carpet lovers because of the feeling and look of cozy and warm –Not so much shag. Many more flat pile, textures and patterned looks are available.
- Engineered Hardwood Flooring: This is the best in luxury flooring offering real wood veneers with remarkably high quality and detail.
With an unwavering commitment to excellence and community engagement, Floor Coverings International of Temecula Valley is set to transform residential flooring experiences. The Steidings look forward to building lasting relationships with local homeowners and enhancing their spaces with high-quality flooring solutions.
Direct contact info: ####
Business Phone: 951-501-1455
About Floor Coverings International
Floor Coverings International is the #1 Mobile Flooring franchise in North America. Utilizing a unique in-home experience, the mobile showroom comes directly to the customer's door with more than 3,000 flooring choices. Floor Coverings International has 300 plus locations throughout the U.S. and Canada with plenty of opportunity for continued expansion. For franchise information, please visit https://flooring-franchise.com/ and to find your closest location go to www.floorcoveringsinternational.com.