Madison Art Cinemas LED Marquee Violates Zoning Regulations

MADISON, CT – It appears the new, LED movie marque at the Madison Art Cinemas is lit up in violation of town zoning regulations. The Planning and Zoning Commission addressed the issue at its most recent meeting.

Director of Planning and Economic Development David Anderson said when he reviewed the PZC approval of the new marquee he noted that the PZC approved “a static statutory image of a black background with white letters.”

Theater owner Arnold Gorlick told the PZC that it was his intention to have that type of sign but the sign company told him to only way to comply with that directive was to purchase fully color sign – which he said came at a cost of $30,000, not the $8,000 he originally envisioned the sign would cost.

Once the sign was installed, Gorlick said he no longer had “control over the marquee” and he apologized to the commission for the misunderstanding.

Anderson stated that it wasn’t zoners problem the issues that Gorlick had with the sign company – that it was simply the PZC’s responsibility to enforce regulations.

The PZC directed Gorlick that if he wanted the sign to to continue to display movie shows in color – then he needed to return to the PZC with an amended application seeking such approval.

File photo by Jack Kramer