This post is sponsored and contributed by Prim Properties, a Patch Brand Partner.

Community Corner

Prim Properties Welcomes Rebecca Johnson as New Controller

New BTR property management company specializes in creating community

(Prim Properties)

This is a paid post contributed by a Patch Community Partner. The views expressed in this post are the author's own, and the information presented has not been verified by Patch.


Prim Properties, a new BTR property management company, announces the addition of Rebecca Johnson as its new Controller. Johnson brings over a decade of experience in accounting, financial management and strategic leadership, specializing in multifamily real estate and construction finance, accuracy and compliance.

In her new role as Controller, Johnson oversees all accounting functions across Prim Properties’ portfolio, driving efficiency and alignment across the organization while ensuring financial accuracy and compliance.

“We are excited to welcome Rebecca Johnson to the Prim Properties team,” comments Managing Partner Brett Forney. “Her depth of experience and hands-on approach in leading accounting operations for large multifamily and construction portfolios make her the perfect fit for our growing team. Rebecca’s leadership will be invaluable as we expand our portfolio and streamline our financial processes.”

Johnson has overseen financial accounting for portfolios exceeding $2 billion with over 60+ multifamily assets and over 19,000 units in 13 markets. She has a track record of implementing complex accounting systems and driving organizational improvements. Before joining Prim Properties, she served as CFO at REM Living, LLC, and held senior leadership roles at The NuRock Companies, The Radco Companies and Walton Communities.

“I’m excited to join Prim Properties at such a pivotal time in the company’s growth,” said Johnson. “I look forward to working with Brett and the team to continue building on the company’s success, streamlining processes and delivering impactful results for our clients and partners.”

Johnson holds a Master of Science in Accounting and is a Certified Public Accountant licensed in Georgia. She resides in Acworth with her daughter. In her free time, she enjoys fitness, football and hiking.

Prim Properties is expanding further throughout Atlanta and surrounding areas and accepting BTR management opportunities with specific ownership groups. The company strives to provide residents with exceptional management that demonstrates an understanding of the renter’s needs and offers flexibility, convenience and a sense of community.

For more information about Prim Properties and its services or to inquire about management for your BTR community, please visit www.primprop.com or contact Brett Forney at brett@primprop.com.

Prim Properties, a property management company specializing in Build-to-Rent (BTR) communities, is committed to addressing the BTR sector's unique needs, often misclassified as multi-family housing. Recognizing the distinct aspects that set BTR apart, Prim Properties exclusively manages BTR communities, emphasizing the creation of homes and communities rather than merely leasing units. This approach includes customized marketing strategies that cater to the dynamics and demands of the BTR industry. This focused strategy allows Prim Properties to effectively fill the existing gap in property management, ensuring that BTR communities receive the specialized attention they require and deserve. For more information on Prim Properties, email info@primprop.com or visit www.primprop.com.


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This post is sponsored and contributed by Prim Properties, a Patch Brand Partner.