Sports

Ga Tech grad looks to ride goat's tail to Super Bowl

Ben Callner, a 2007 graduate of the Georgia Institute of Technology, directed "Goat 4 Sale," one of five video ads entered in the Doritos Super Bowl Commercial Contest.

The Atlanta Falcons play host to the San Francisco 49ers Sunday afternoon at the Georgia Dome with a victory sending the Birds to the Super Bowl.

But a Georgia Tech alum and director with a Decatur-based production company is battling for a spot in the Super Bowl, too. And he’s using a goat as his secret weapon.

PoGo Pictures’ Ben Callner, a 2007 graduate of the Georgia Institute of Technology, directed “Goat 4 Sale,” one of five video ads entered in the Doritos Super Bowl Commercial Contest.

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To win, he needs help from the home folks. The top two commercials will run during the Super Bowl, with the winners selected by people just like you.

To vote, go to the Doritos Crash the Super Bowl Facebook page and click on the box above the "Goat 4 Sale" commercial. Voting continues through Jan. 29. The director also has a website for his commercial, which has a behind the scenes look at the commercial spot

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PoGo has produced commercials for the Georgia Lottery Commission, Scana Energy, the Weather Channel and other companies.

- Hunt Archbold contributed to this story

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