Check Out These Four Great New Businesses Earmarked For East Roswell!

By Deanna Smith

COBBLESTONE RETAIL GROUP The Shops at Alstead, a new strip mall development at the corner of Eves Road and Holcomb Bridge, is estimated to open in the fall of 2023. Tenants will include Moe’s Southwest Grill, The Great Greek, Urgent Team and The Human Bean.

ACE PICKLEBALL CLUB Opening July 22, located at 1425 Market Blvd., in the Publix shopping center, the venue offers 14 indoor Pickleball courts with instant replay technology. Monthly memberships are available, but you can also play as a guest for a drop-in fee. Members have unlimited access from 6am- 10pm, and there are designated courts for beginners, intermediate and advanced players. Visit acepickleballclub.com or stop by the facility for more information.

MR. CHURRO AND AREPA GRILL Located at 1585 Holcomb Bridge, open 11:30am- 10:00pm, you will find this place busy day and night. They have classic churros with dipping sauces, churro sundaes and churro bites, plus arepas (like a soft taco), brochetas (like kabobs), cheese sticks, fries and patacones (fried plantain patties).

WHIT’S FROZEN CUSTARD Coming in August 2023 in the From The Earth shopping center. Libby and Nick Zappala are opening the second location in metro Atlanta, but unlike the historic Newnan location, the Roswell Whit’s will have a vibe inspired by the East Roswell area where they live. They will have indoor seating, with natural wood and white interiors, including their mascot, a penguin named “Little Whit”, carved in wood. “We are beyond excited to welcome the public to our shop, and to put local people to work,” said Libby.