Naperville Chamber Selects Local Media Firm

From Naperville Area Chamber of Commerce

The Naperville Area Chamber recently selected Naperville-based creative agency, Paul Gregory Media, to develop a comprehensive rebranding strategy for the organization. This initiative will encompass all aspects of the Chamber’s visual identity, as well as a complete revision of the Chamber tagline.

“With new leadership and a new direction for the Chamber, our branding must clearly tell that story,” explained Nicki Anderson, President & CEO of the Naperville Area Chamber of Commerce. “In the ever-changing world of technology and innovation, we have to keep up. Rebranding will allow us to tell a clear story about who we are and the value we bring to our Members and the community.”

The Naperville Area Chamber of Commerce formed a committee that participated in the selection process for this undertaking.

As a long-time member of the Chamber, along with 40 plus years of brand strategy experience, Paul Gregory Media was ultimately approved by the Chamber’s Board of Directors.

“We are absolutely thrilled to have been awarded this opportunity. Our expertise in brand strategy combined with the Chamber’s vision to transform their organization make us ideal partners,” stated Paul Feith, President of Paul Gregory Media. “This is a new beginning for the Chamber - for the first time the Chamber’s strategic plan will align with a brand strategy to maximize their relevance to Naperville area businesses and the community at large.”