Popular Fitness Center To Open Another MA Location

AUBURN, MA — A popular fitness center chain will open another location in Central Massachusetts.

Planet Fitness will open up in Auburn this November. The location will be the chain's first in the town, located at 366 Southbridge St., and its 89th location in Massachusetts.

The gym, located in the former home of a Bed Bath & Beyond store, is offering a $15 sign-up deal for new members who join by Oct. 31.

Related: Planet Fitness Opens Third Location In Worcester

Planet Fitness will offer strength equipment, like free weights, machines, and racks, as well as cardio equipment and free fitness training. Those who upgrade to PF Black Card members will also be able to use massage chairs, cryo units and a massage lounge and bed.

“Our mission is to provide a welcoming space where everyone feels valued and comfortable, with brand-new, state-of-the-art, and exceptionally maintained fitness centers,” said Bruce Edwards, the CEO of Core Development and Management, a local Planet Fitness franchise group. “We can’t wait to become a part of the Auburn community and support their health and wellness goals.”

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