Framingham Small Business Spotlight: Heyday Footwear

Running a small business is one the most difficult and most rewarding things a person can do, and this holiday season we want to celebrate our amazing entrepreneurs.In the week before and after Small Business Saturday, Framingham Patch will be featuring local businesses around town.

FRAMINGHAM, MA — We asked our small business owners to tell us their story, and this one started with an athlete in search of a solution.

Meet "Chief Everything Officer" Darin Hager:

Chief Everything Officer and footwear designer Darin Hager couldn’t find the sneaker style he craved at retail and his forward thinking designs were hindered by the corporate footwear brands he designed for day in and day out for over 10 years. In 2008 he set out on his own to do what few other footwear designers had achieved; create his own sneaker brand, on his terms and by himself. Today, Heyday Footwear is the design driven and independent sneaker brand for the freshest in fitness worldwide.

Heyday Footwear designs, produces and sells direct to consumer, design driven performance high top gym sneakers for the freshest in fitness. Our customer's are at the pinnacle of bodybuilding and fitness in all its forms or aspire to be. We combine flat soles needed by athletes and outstanding comfort that will enhance your gains with innovative designs and premium materials. We boost our customer's confidence by knowing they have the freshest kicks in the gym.

Heyday is available only at HeydayFootwear.com

We cut out the middle man (the stores), so we (the brand) can bring our amazing, premium fitness sneakers directly to you (the customer) at an amazing (not premium) price. People want what nobody else has, and with production limited to just a few hundred pairs per style, you're guaranteed to be part an exclusive family.

Photos courtesy Darin Hager, shot at Bancroft Boxing in Framingham