Melrose Wayfinding Survey Closes Soon

MELROSE - Melrose community members have a chance to weigh in on next steps as the city looks to add new wayfinding signs around the downtown area.

But time is running out, with survey responses due on Aug. 1.

Available online, the city’s survey asks residents to share their preferences for new signs, asking respondents to choose from example aesthetics and mock-ups. Officials will then draw on feedback as they work with consulting firm Selbert Perkins Design to finalize plans.

The Wayfinding and Creative Placemaking Initiative was launched in 2020 to improve navigation in Melrose while working with local artists to add new public art in town.

Melrose has already seen multiple such art installations as part of the “phase one” placemaking portion of the initiative.

Phase two now calls for more traditional wayfinding infrastructure, such as signs and kiosks.
These could highlight parking availability and key public destinations, among other things.
This work has been funded through a state travel and tourism grant.

Mayor Paul Brodeur touted the wayfinding initiative in a statement last week, saying his administration hopes to “further support our local businesses and increase awareness of local outdoor recreation activities and resources” through this work.

“We’re excited to see the results of the survey and the resulting impact our community will have on the development of our new signage,” Brodeur said.

The mayor said he expects signs to be installed in the coming months.