The Shirt Store Opens in North Reading

Stop by the grand opening of The Shirt Store Saturday at 10 a.m. Residents Eduardo and Lizia DaSilveira opened The Shirt Store by Nova Idea at 286 Park St. Unit 3.

The store is an expansion of the couple's promotional marketing business Nova Idea. The Shirt Store will offer custom apparel for various occasions and events. They use direct to garment printing to produce bold colors for their clothing. There is no screening involved, however, they do offer screen printing and embroidery if requested.

They chose North Reading for their store because they are residents and "feel really good about the town," Eduardo DaSilveira said.

If you want a t-shirt for your team, family reunion, bachelorette party or another event or if you want to market a new business, stop by The Shirt Store to design a custom shirt. They stock a wide variety of clothing items including sweat shirts, athletic apparel, hoodies, golf shirts and more. They also offer business cards, posters, flyers, banners, mugs and other items that can be customized.

"If you come over to get a shirt, you may walk away with much more than that," he said.

The grand opening on Saturday will feature a ribbon cutting ceremony, raffles, giveaways, a popcorn cart and more. Visit the store's website for additional information.