Mall Store Offering 'Social Media Makeovers'

Submitted by Drinkwater Productions on behalf of the Mall at Rockingham Park

Trend watchers are stating that in 2014, social media is to become a requirement, not a luxury. This requirement means having a positive online presence with friends, coworkers, and job hunters. To ensure that you are on the forefront of success, your social media profiles must put your best face forward. Don’t we all want the most perfect profile photo for our Facebook or Twitter?

Lord and Taylor knows we do! Their cosmetic department has just announced it will be offering women and men free makeovers and photos to use on their social networking sites. On Saturday October 26th Lord and Taylor is offering women and men free Social Media Makeovers at its cosmetics counters in the Rockingham Mall in Salem, NH. Yes, complimentary makeover and photo sessions (complete with “minor retouching”) to ensure that one’s social networking profile image is picture perfect. The picture taken will be uploaded directly to their Facebook page. They do your free makeover, take your photo and email you a copy for all of your social media sites. Really? Seriously? F’reals? Has it come to this?

All you have to do is purchase a $50 gift card to Lord and Taylor, pick out your favorite cosmetics (with a %10 discount, might we add), and leave it to the professionals to make you look your most professional. I can understand the need for the self-employed (of both sexes) to shell out for professional headshots for their websites if that’s how they’re connecting with clients, but the rest of us in the job market, not so much.  In the era of “personal branding,” you are never not being watched, evaluated and pigeonholed, even in a Facebook thumbnail.  Lord and Taylor is here to snap that photo that will help your social media profile promote the best you. The picture, of course, carries a watermark of the cosmetic maker's logo; a fair trade. The promotion brings consumers directly to the counter where they have the opportunity to sample and purchase products with their gift card to be used in their makeover.

Don’t like your profile picture on Facebook or need a more professional look for your LinkedIn account? Sure, no one likes having their picture taken, but isn’t it time to update your online presence? What better way than to have professionals do all the work for you? If this sounds like something you’ve been waiting for, then head on over to a department-store cosmetics counter near you where Estee Lauder is offering a makeover and a photo. Purchase your gift card to get in on this amazing promotion at Lord and Taylor in the Rockingham Mall in Salem, NH or online at www.drinkwaterproductionsevents.com.

About Drinkwater Productions
Drinkwater Productions LLC based in Exeter, NH, is a full-service event planning and promotions company, working to help its clients realize profits through unique marketing opportunities. To learn more about Drinkwater Productions, please visit www.drinkwaterproductionsevents.com.