Business & Tech

New Millburn Business: Van Leeuwen Ice Cream To Hold Grand Opening

Van Leeuwen Ice Cream's newest location will serve $1 scoops from 3 to 5 p.m. during its opening day on May 8.

Van Leeuwen Ice Cream will open its newest scoop shop in Millburn, NJ on Thursday, May 8.
Van Leeuwen Ice Cream will open its newest scoop shop in Millburn, NJ on Thursday, May 8. (Photo: Van Leeuwen Ice Cream)

MILLBURN, NJ — Van Leeuwen Ice Cream will open its newest scoop shop in Millburn on Thursday, May 8. The shop – which features “made-from-scratch” dairy and vegan ice cream – will be the NYC-founded brand’s third location in New Jersey.

The company’s Millburn shop is located at 35 Main Street. Opening day hours are 11 a.m. to 11 p.m. In celebration of the opening, the shop will offer $1 scoops from 3 to 5 p.m., and free totes to the first 100 customers (starting at 3 p.m.).

According to a news release, here are some things to know about the business, which has become known for its “made-from-scratch” dairy and vegan ice cream:

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“Van Leeuwen began as a yellow scoop truck on the streets of NYC in 2008. Its French-style ice cream (made with more than double the amount of egg yolks as standard ice cream) quickly gained a loyal following. They are known nationally for creative seasonal flavors with a genuine focus on good ingredients and no unnecessary stuff, and for out-of-the-box limited-edition collaboration flavors such as Hidden Valley Ranch, Kraft Macaroni & Cheese, BIGFACE Coffee Affogato in partnership with NBA All-Star Jimmy Butler and Espresso ice cream in partnership with singer/songwriter Sabrina Carpenter. Its extensive menu features more than 30 signature flavors including its award-winning Vanilla Bean (named best vanilla ice cream by The New York Times/Wirecutter), Honeycomb, Pistachio (made with Pistachios sourced from Mount Etna in Sicily), Marionberry Cheesecake (made with vine-ripened berries from Oregon farm partner Stahlbush Island Farms), Praline Butter Cake and Earl Grey Tea, in addition to sundaes, housemade waffle cones, ice cream sandwiches, root beer floats, milkshakes and pints to-go. Popular vegan flavors include Banana Bread Pudding, Peanut Butter Brownie Honeycomb, Strawberry Shortcake and more.”

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