The Mall at Robinson is celebrating Teen Vogue Back-to-School Saturday with a fashion show and a visit from Calum Worthy of Disney's hit show "Austin & Aly.
From 1 to 4 p.m. on Saturday, Aug. 10, the event will feature exclusive offers via the Teen Vogue app, a back-to-school fashion show offering a preview of fall trends on the lower level of the mall in the grand court. The day will culminate with a meet and greet with Calum Worthy, who plays “Dez” on Austin & Ally.
Guests will be eligible for prizes via a "Text 2 Win" promotion and exclusive deals via theTeen Vogue app for smart phones. A printed copy of the offers will be available. Participants are encouraged to tweet #btss.
In addition, all shoppers are eligible for a gift-with-purchase promotion: spending $200 between Aug. 1 and Aug. 11 and redeeming same-day receipts for a $10 mall gift card at guest services. One rebate per guest.
“For back to school – we’re seeing a variety of denim styles & colors, retro scarves, winter white, and a multitude of skirts,” said Shema Krinsky, director of marketing at the Mall at Robinson.
“The first week of school is exciting — and just a little bit scary. Our BTS (Back-to-School) show is designed to help kids of all ages get ready for school. Feeling good about what they are wearing really helps a student feel more confident and ready to do their best – both socially and academically.”
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