TikTok-Famous Candy Business Opens 1st Brick-And-Mortar Shop In Eastern PA

PHILADELPHIA — A candy brand that blew up on social media is opening its first brick-and-mortar store in Philadelphia this week. All Aboard Candy's first store will open at noon Thursday at 233 S. 20th St. in Philadelphia's Rittenhouse Square.

All Aboard Candy was founded in 2020 amid the COVID-19 pandemic by Philadelphia food & beverage/hospitality industry veteran Alyssa Bonventure and managing partner Emily Grossman.

The brand quickly became a sensation on TikTok

"When we started making candy charcuterie boards back in 2020, we had no idea where this company would take us. Opening a brick & mortar candy store in the heart of Rittenhouse Square feels surreal," Bonventure said. "Our goal is to offer something sweet for everyone – whether you’re constantly craving candy or simply looking for somewhere to pop-in for a quick treat-yourself-moment."

The first 75 customers in the store Thursday will get a complimentary gift bag with purchase, filled with goodies from Clove, Wonder, Drink RAMONA, STAKT, Barre 3, St. Dalfour’s Fruit Spreads, The Bellevue Hotel, L.Priori Jewelry, and more.

The grand opening celebrations will continue to Friday with a complimentary pick and mix bouquet bar in partnership with Philadelphia’s Venus & High Volt, while supplies last.

All Aboard Candy will be open from noon to 8 p.m. Tuesday through Thursday, noon to 9 p.m. Fridays and Saturdays, and noon to 8 p.m. Sundays.

The boutique-style candy emporium features a "pick and mix" candy-by-the-pound selection of 48 global candy brands such as BUBS Godis, S-Marke, Vidal Candy, Kingsway Candy, Malaco, Albanese and more.

For those looking for grab-and-go options, All Aboard offers pre-packed candy from Sugarfina, Bon Bon, PANDY, TONY’s Chocolate, and more.

Additionally, All Aboard also offers health-conscious candy with low sugar content, such as VegoBears and Tid Bits.

And, candy enthusiasts looking for a taste of nostalgia will find classics such as Candy Buttons, Razzles, Marpoles, Bubble Tape, Chuckles, Now & Later, Mike & Ike, tubes of mini M&M’s, and Airheads.

Customers can choose from a rotating selection of their signature candy boards in four sizes. Plus, exclusive in-store-only candy "snackle" boxes.

To complement the selection of sweets, consumers can shop "candy-adjacent" home decor and homeware accents such as Jonathan Adler "SUGAR" jars, Assouline’s CANDY coffee table books, Nashi Home cake stands, Ban.do vases and more. All Aboard will also launch their first-ever line of "Gummy Gang" merchandise featuring hoodies, crew necks, trucker hats, dad hats, matchbooks, magnets, totes and more.

"Outside of Candy Land, I work as a Healthcare Administrator at Jefferson Einstein Hospital. Candy has become the creative outlet for me that I never knew I needed," Grossman said. "I grew up in and out of candy stores, chasing after the latest in sweet & sour candy. To now own one myself in the city I was born in is a dream come true."

All Aboard Candy will also continue to pick and mix candy buffets offsite with their new "Candy Caboose," an on-wheels version of the brick & mortar store, to make life’s most celebrated moments that much sweeter, including weddings, mitzvahs, showers, birthdays and the like.

Learn more about All Aboard Candy here.