Pandemic Ignites Business For Professional Holiday Decorator

WEST CHESTER, PA — Holiday decorating is on the horizon, and as people look to cheery lighting for a pandemic morale boost, a professional decorating company says business is already booming.

Vince Del Vacchio, owner of Christmas Decor by Del Vacchio Landscapes of West Chester, said he expects 2020's holiday season to be one of the best to date. After all, it is not a normal year; we had fireworks for Labor Day. In fact, Del Vacchio said he expects double-digit growth by the year's end.

Even in cheerier times, no one wants a Chevy Chase-style "Christmas Vacation," and that is why some people call in the pros. Christmas Decor is a holiday decorating company bringing stand-out residential and commercial decorating to more than 300 markets.

Interest has been circulating since April, said Del Vacchio. But, people are anxious for happy holidays to get here, and he thinks they can hardly wait for the lights to go up.

"It seems like Christmas may be coming a little earlier this year," he said.

Christmas Decor by Del Vacchio Landscapes creates 15-20 jobs at each location for seasonal workers that might otherwise be unemployed, he said. You don't need to live in West Chester to call on Christmas Decor, though. Franchisers serve across 48 states and in Canada.

The Christmas Decor brand, Del Vacchio said, is one of America's most stand-out residential and commercial decorating-service providers, with 80 percent of clientele being recurring customers.

Del Vacchio reports increased popularity of professional holiday lighting and decorating services in West Chester. He thinks people here are discovering the value of letting professionals climb ladders and rooftops, Unless you are St. Nicholas, it is a job that entails some risk.

Hiring a decorator can bring peace of mind when things are holiday-hectic. Christmas Decor franchise professionals are trained and insured.

Christmas Decor offers consultations, installation, maintenance, and "timely takedown." Nothing is worse than decorations languishing into springtime.

The service is both for residential and commercial customers. Decorating services can be for holidays, but might also be part of permanent decor.

Christmas Decor has been decorating professionally since 1986, and has been franchising since 1996.