Vuori's First DC Area Location Opens At Bethesda Row

BETHESDA, MD — Vuori, a popular performance apparel brand and retailer, is now open at Bethesda Row, its first location in the Washington, D.C. area.

The store is at 4820 Bethesda Ave. in Bethesda, the space previously occupied by BiBiBop Asian Grill.

Vuori makes premium performance apparel inspired by the active "Coastal California lifestyle" — an integration of fitness, surf, sport and art. It sells apparel for women and men, including jogging pants, cargo pants, polo shirts, shorts and leggings.

Robert Dyer @ Bethesda Row, who first reported Vuori had opened, said that judging from the number of messages he has received from readers, “this may be the most eagerly-awaited retail opening of the year in Bethesda so far.”

Founded in 2015, Vuori says each piece of clothing it sells “is functionally built with durable performance material to withstand the toughest workouts, but designed with next-level comfort top of mind and a more casual aesthetic that effortlessly transitions into everyday life.”

The store is open Monday through Saturday from 10 a.m. to 8 p.m. and Sunday from 10 a.m. to 7 p.m.

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