Kiss at Qdoba Tuesday for Valentine's Day Deal

On Tuesday, Qdoba may be the only place where public displays of affection will pay off in a discount. 

The and all Wisconsin sites are offering a Valentine's Day discount: kiss someone while ordering an entree and you get a second entree half-off. It could be a friend, relative, significant other or "understanding stranger," the website says.

Qdoba locations in Wisconsin went against the grain with the rest of the country. If you are at a Qdoba in another state, you'd earn a free entree with a kiss. The offer must be redeemed at the time of purchase. 

Is it just that Wisconsin folks have such hearty appetites – for both food and a deal? Maybe so.

"All the Qdobas in Wisconsin are owned by one franchise group," said marketing representative Emily Cose of Roaring Fork Restaurant Group, the franchise holder.

"It is a corporate-sponsored promotion," she said, but franchisees were allowed to choose whether and how to participate.

"A lot of our markets (in Wisconsin) are not heavily discounted markets," Cose said. "We believe we give a good value for what we sell. We appreciate our customers and aren't trying to rip them off, by any means.

"The 50 percent off (a second entree) deal worked really well for us last year, and we wanted to repeat it this year."

The Menomonee Falls location will be offering the deal from 10:30 a.m. to 10 p.m. Tuesday (Valentine's Day).