Neighbor News
Shorewood Has More Affordable Housing Than Many Realize
93% of all rental units in Shorewood are considered affordable per village commissioned report.

Iβve been troubled by the frequently repeated claim that Shorewood has an βaffordable housing shortage.β So, I decided to dig into the data myself.
I read through the 220-page βComprehensive Housing Market Study and Needs Analysis of Shorewood, Wisconsinβ (issued February 13, 2020). Itβs a detailed, acronym-heavy document, but after spending several hours studying it, I found the results to be very revealing.
The report defines income categories based on HUDβs Area Median Family Income (HAMFI):
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Β· Extremely Low-Income (ELI): 30% or less of HAMFI
Β· Very Low-Income (VLI): 31β50% of HAMFI
Find out what's happening in Shorewoodfor free with the latest updates from Patch.
Β· Low-Income (LI): 51β80% of HAMFI
According to the study, in 2020 Shorewood had 3,325 rental or vacant-for-rent units. Page 103 details how many of these are considered affordable at each income level. The pie chart displays how these units are distributed by income category.
Hereβs what stood out:
Β· Only 7% of Shorewoodβs rental units donβt qualify as affordable under these definitions.
Β· That means 93% of all rental units in Shorewood are considered affordable for at least one of the income groups listed above.
The report points out an important nuance: much of this affordable housing is occupied by people with higher incomes. In other words, Shorewoodβs challenge isnβt necessarily the availability of affordable housingβitβs who is living in it.
Itβs also worth noting that Shorewood already has 427 subsidized units at River Park I and II, which accept Section 8 vouchers for seniors and disabled adults.
Some have said that affordable housing always requires government support. However, this report shows that Shorewood has over 3,000 rental units that meet affordability standards based on incomeβwithout being government-subsidized.
From my reading, it seems more accurate to say that βsubsidized housingβ requires government support, while βaffordable housingβ can be delivered through the existing rental marketplace.
I realize this topic can stir strong opinions. Iβm simply sharing what the data in this comprehensive report reveals. I think our schools desperately need the $1 million that has been withheld by the TIF.
You can read the full report here: