Politics & Government
Sarah Huckabee Sanders To Launch $3.5M Ad Campaign During Hogs Game
It will be the Razorbacks' season opener.
September 1, 2022
Sarah Huckabee Sanders’ campaign announced Thursday it would launch a multi-million-dollar paid media campaign on Saturday afternoon with a television ad during the Arkansas Razorbacks’ football season opener.
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It will be the Republican gubernatorial candidate’s first statewide TV ad for the general election. It’s the same ad the campaign ran during the Republican primary, focused on Sanders’ role as a mother and time as White House press secretary.
Sarah Huckabee Sanders, the Republican nominee for Arkansas governor, speaks during the America First Agenda Summit in July. (Drew Angerer/Getty Images)
Find out what's happening in Across Arkansasfor free with the latest updates from Patch.
The campaign said the $3.5 million campaign, which will include other commercials and paid media, will run through the election on Nov. 8.
“I am grateful for the support thousands have made in this campaign to ensure I can take my message of freedom, empowerment, and opportunity to every corner of Arkansas,” Sanders said in a press release. “As governor, I will defend our freedom and champion good schools, higher paying jobs, and a better life for all.”
Related: Arkansas’ next governor will likely decide the future of the death penalty in Arkansas.
Sanders’ campaign has set campaign fundraising records for an Arkansas gubernatorial election. In the primary, she raised more than $13.1 million. For the general election, state records show more than $7 million in fundraising.
Her opponent, Democrat Chris Jones, raised about $1.9 million during the primary, and his campaign has reported raising more than $662,900 for the general election.
Libertarian Ricky Dale Harrington Jr. has reported raising more than $31,700.
The Arkansas Advocate is a nonprofit, nonpartisan news organization dedicated to tough, fair daily reporting and investigative journalism that holds public officials accountable and focuses on the relationship between the lives of Arkansans and public policy. This service is free to readers and other news outlets.
