Business & Tech

Habit Burger Grill To Open in Concord

A Pre-Opening Fundraiser on Sunday, Dec. 13 from 5-7pm will benefit the Gregory Gardens Elementary School PTA.

(Information received by Patch we’re passing along.)

The Habit Restaurants, Inc. an Irvine-based restaurant company best known for its award-winning Charburgers, will open a Habit Burger Grill at Meridian Plaza at 1110 Concord Avenue in Concord. The new Habit will officially open on Wednesday, December 16, at 10:30 a.m.

Habit fans will get a preview of the popular menu during a fundraiser on Sunday, December 13, from 5-7 p.m., benefiting Gregory Gardens Elementary School PTA. The Habit will donate 100 percent of all proceeds to the non-profit. The fundraiser is open to the general public, who are encouraged to sign up for the CharClub to be the first to know about new menu items and be invited to other grand opening events (Habitburger.com/CharClub).

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“An important part of the Habit’s culture is caring about the communities that we serve,” said Russ Bendel, president and chief executive officer of The Habit Restaurants, Inc. “It’s a Habit tradition to open every new restaurant with a significant fundraiser that has a local impact. We are happy to support Gregory Gardens PTA as part of the opening.”

The new Habit Burger Grill in Concord is 2,700-square-feet, which includes 35 seats inside and another 50 on the patio. Approximately 35 new jobs have been created to staff the restaurant. The company distinguishes itself in the fast casual burger segment with its signature Charburger, menu variety and value.

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Some Habit Burger Grill food facts:

§ Burgers are always 100 percent fresh ground beef, not frozen

§ Burgers are chargrilled over an open flame for extra flavor

§ Lettuce, tomatoes and onions are cut fresh daily

§ Tuna steak sandwiches are made with line caught, sushi-grade albacore

§ Fresh chicken breasts are hand-filleted and marinated in-house

§ Tri-tip is trimmed and marinated in-house

§ Salads are fresh, made-to-order

§ House-made ranch dressing is prepared fresh daily in the restaurants

§ French fries, onion rings, sweet potato fries and tempura green beans are 100 percent trans-fat free, cooked in soybean oil

§ Every Habit offers a complimentary condiment bar featuring an assortment of peppers, lemons, limes and a range of sauces for guests to spice it up

The Habit may be found on social media at facebook.com/habitburger, instagram.com/habitburgergrill, twitter.com/habitburger and youtube.com/habittube. For more details on The Habit Burger Grill, please visit habitburger.com.

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