Business & Tech
Knott's Berry Farm Spreads No Longer Sold In Stores
The brand, known for its jams and preserves, has been discontinued.
BUENA PARK, CA — Grocery stores will no longer carry Knott’s Berry Farm products.
“Knott’s Berry Farm® brand has been discontinued and is no longer being sold,” said a message on the Knott’s Berry Farm food brand website.
Known for its jams, jellies and preserves as well as the Buena Park amusement park of the same name, the Knott’s Berry Farm food brand was purchased in 2008 by the J.M. Smucker Co. from ConAgra Foods Inc.
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“The decision to discontinue our Knott’s Berry Farm products is in alignment with our strategy to continuously evaluate our portfolio and ensure we are dedicating resources to the areas with the greatest growth potential,” the J.M. Smucker Co. said in a prepared statement. “We appreciate the fans of the brand and look forward to continuing to serve them through our other offerings.”
Knott’s Berry Farm began as a roadside berry stand in 1923, expanding several years later to a larger business that also sold jams, and eventually growing into the Knott’s Berry Farm theme park. While its grocery brand has been discontinued, customers can still buy various fruit spreads under the Berry Market name on the Knott’s Berry Farm marketplace website at marketplace.knotts.com.
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