New Drink Spot Opens At Promenade Temecula: Grand Opening Specials Planned This Weekend

TEMECULA, CA — Over the weekend, a new California-based specialty beverage franchise — known for its handcrafted, fruit-based juices, smoothies, and tea-lemonade combos— is opening Saturday, July 19, in Promenade Temecula mall's food court.

The new drink spot is ideal for summer days and is one of the West Coast's footprints. The brand will make its next splash at the Promenade Temecula, with its Grand opening scheduled for July 19th, from 11 a.m. to 9 p.m., marking the second location for multi-unit franchisee Kevin Tam.

Meet Sip Fresh, which continues to expand its West Coast footprint, this time in the mall that serves shoppers in Southwest Riverside County.

According to the franchise, they will celebrate the grand opening all day Saturday.

"The first 100 guests will receive free 'Sips' for an entire year, while the first 25 guests will also receive a free 'Sip' and souvenir cup. Guests can also enter to win two Disneyland tickets and a Sip Fresh Catering Pack for their next party. "

The new owner also owns the “Sip Fresh" location in San Diego's UTC Mall.

"Sip Fresh really taps into what modern consumers want – beverages that are fresh, flavorful and visually exciting,” he said. “We’ve had great traction in San Diego, and I’m excited to bring that same energy to Promenade Temecula. It’s the perfect place for a refreshing beverage concept that stands out and draws a crowd.”

Before joining Sip Fresh, Tam built a successful career in the QSR and fast-casual sectors, previously serving in leadership roles with Wetzel’s Pretzels and Sweetgreen, which gave him a deep understanding of high-volume, high-traffic operations. Now a growing multi-unit owner, he’s helping to scale the Sip Fresh brand throughout Southern California.

The CEO and founder of Sip Fresh, Sharon Arthofer, spoke on Tam's accomplishments.

“Kevin’s operational background and mall experience make him a key partner as we expand in high-visibility locations,” she said. “We’re thrilled to bring Sip Fresh’s handcrafted, fresh beverages to Promenade Temecula, a dynamic retail space, and the surrounding community.”

Sip Fresh’s growth extends beyond California, with recent developments in the Sunbelt and East Coast regions. A nod to the beverage brand’s approach to the beverage industry and its business model, Sip Fresh was recently recognized in Fast Casual’s “Top 100 Movers and Shakers” 2025 list.

Sip Fresh aims to capitalize on its prime market share in high-traffic hotspots across California, Arizona, and the Sunbelt, with a particular focus on the southern region. With franchise development underway in California, Florida and Colorado, the brand is nearly doubling its footprint in 2025 and gaining momentum in Sunbelt and Southern markets.

Sip Fresh offers a turnkey franchise model designed for high-traffic retail environments, including malls, lifestyle centers and entertainment hubs. With a compact footprint, simple operations, and social media-friendly products, the brand provides an attractive opportunity for multi-unit operators and first-time franchisees alike.

For franchise information, visit sipfreshjuice.com/Franchising.

Follow Sip Fresh on LinkedIn: linkedin.com/company/sip-fresh-franchise