Veronica Beard Boutique Coming Soon To Bethesda Row: Report

BETHESDA, MD — Veronica Beard, a women’s apparel boutique, is coming soon to Bethesda Row, marking the brand's second shop in the Washington, D.C., area, and the first Maryland location.

Construction has begun at 4840 Bethesda Avenue at Bethesda Row to convert it into Veronica Beard, and a “coming soon” message has been posted in the window, Robert Dyer @ Bethesda Row reported.

"We believe in enduring personal style. We believe in the doers and makers, the movers and shakers," Veronica Beard says on its website. "We believe that a dream wardrobe has to work for real life. Look good, feel good, do good."

Veronica Swanson Beard, an heir to the Swansons frozen foods empire, co-founded Veronica Beard with her sister-in-law, Veronica Miele Beard, in 2009.

Veronica Beard also has a store at 1254 Wisconsin Avenue in Georgetown.