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New in Avon, MA: BinStar Opens Fun & Sustainable Shopping Experience

BinStar's First Ever Mission-Driven Store Solves Big Environmental Problem, Turning High-Quality Returned Goods Into Customers' Treasure

A treasure-hunt style shopping adventure is taking root in New England to solve a massive environmental problem. With its first store now open on South Shore of Massachusetts, the new retail concept — BinStar — helps consumers find great deals and save the landfills at the same time. BinStar is located at 20 Stockwell Drive in Avon.

BinStar is on a mission to make retail landfill-free by turning high-quality merchandise returned to e-commerce and brick-and-mortar stores into treasure for its customers.

The idea for the new concept came to 27-year-old Jamaica Plain resident Jack Laughlin while he was working on the returns problem at a large e-commerce company and couldn’t find a scalable buyer of the company’s returns and overstocks.

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Upon further research, Laughlin learned that 9.6 billion pounds of new, returned goods end up in landfills every year — and he was determined to do something about it.

BinStar is Laughlin’s answer to that enormous sustainability problem, with an adventure in savings built in for customers.

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“With the opening of BinStar, we are excited to bring a new mission-driven shopping experience to New England,” said Laughlin. “Our shoppers have the chance to ‘dig up’ incredible deals and contribute to solving a massive environmental problem at the same time. BinStar brings new meaning to everyday shopping, playing on the child-like fun of finding a treasure, which appeals to all ages.”

BinStar sells assorted returns and overstocks, all out of large bins. There is no traditional retail merchandising, no price tags, and no e-commerce.

Each day of the week, every item is sold at the same price — with the fixed price for all items changing daily. Each item costs $19 on Saturday, $15 on Sunday, $10 on Monday, $8 on Tuesday, $5 on Wednesday, $3 on Thursday and $2 on Friday. Fridays are even more fun with everything going down to $1 from 4pm to close.

Customers will see different things in the bins every time they shop, in a widely diverse range, from AirPods to Ziplocs, and everything in between.

Anything BinStar acquires for sale – including high-ticket items such as iPhones and espresso makers – goes in the bins and is for grabs for lucky shoppers. Unlike many other retail concepts, BinStar does not “cherry pick” any high-dollar items to sell online at a discounted price and does not markup any products for a separate sale.

The first BinStar location employs approximately 6-9 employees to start, and all full-time employees earn equity in the business.

BinStar’s store and distribution center is located at 20 Stockwell Drive in Avon, MA. Store hours are Saturday from 10 a.m. to 8 p.m., Sunday from 10 a.m. to 7 p.m., and Monday through Friday from 10 a.m. to 8 p.m.

About BinStar

BinStar is New England’s new treasure hunt-style shopping experience on a mission to make retail landfill-free. Bringing a whole lot of fun to everyday retail, BinStar invites shoppers to dig up great deals and help solve a major environmental problem — nearly 10 billion pounds of high-quality, returned goods being thrown away every year. Learn more at bin-star.com and follow @shopbinstar on Facebook and Instagram.

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