Herb Chambers Opens New Westborough Dealership

WESTBOROUGH, MA — A refaced Herb Chambers dealership has reopened in Westborough near the regional chain's other two local dealerships.

Herb Chambers Lincoln opened this week, according to a company news release. The dealership is located at 75 Otis St., the site of the former Herb Chamber Nissan dealership. The Lincoln dealership is behind the Herb Chambers Ford and Infiniti lots along Route 9.

The company applied for a new dealership permit this year, which the Westborough Select Board granted in mid-April.

On top of selling new and pre-owned SUVs, the Lincoln dealership will also feature a "massive" service center, according to the company.

"Our goal is always to exceed customer expectations, and this new location allows us to expand our family of dealerships for our valued customers who love the Lincoln brand. Westborough is a great place to do business and we are grateful for the opportunity to create this new experience here in this wonderful town and region," Herb Chambers said in a news release.

The company operates dozens of dealerships across Massachusetts and Rhode Island under brands ranging from Honda to Rolls-Royce. The Westborough Lincoln dealership will be open Monday to Thursday 8:30 a.m. to 8 p.m., Fridays and Saturdays from 8:30 a.m. to 6 p.m. and Sundays from 11 a.m. to 5 p.m.