Behind The 100-Year-Old History Of Betty Crocker

By Kirsten Mitchell, CBS Minnesota

November 22, 2024

MINNEAPOLIS — This holiday season, you might pull out a Betty Crocker cookbook to find a tried and true recipe.

It's one of the nation's most recognizable brands. But who is Betty Crocker?

According to General Mills Archivist Natasha Bruns, Crocker isn't a real person. The "first lady of food" was born from a puzzle and a pincushion.

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