Business & Tech
Award-Winning Writer to Speak at Chamber Luncheon
Scott Morgan, award-winning writer and president of 4West Communications, will speak at the Princeton Regional Chamber of Commerce's August Luncheon on Thursday, Aug. 2.

Editor's Note: The following is a news release from the Princeton Regional Chamber of Commerce.
Scott Morgan, award-winning writer and president of 4West Communications, will speak at the Princeton Regional Chamber of Commerce’s August Luncheon.
The luncheon will be held on Thursday, Aug. 2. It will take place at the Princeton Marriott at Forrestal, 100 College Rd. East, Plainsboro Township, from 11:30 a.m. to 1:30 p.m.
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There will be a short time for networking, followed by a fully-catered lunch and special presentation by Morgan. Morgan, not only a writer but also a speaker and teacher, has vast experience in business and will share his journalistic-centered secrets on how to make first impressions that last.
"In journalism, you have about five seconds to establish trust with someone before he tells you to get lost," Morgan says. "In business, first impressions are just as critical. If you can't establish immediate rapport with new people, you can kiss new business good-bye."
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Scott Morgan is a speaker, teacher, and the bestselling author of Character Development from the Inside Out, a nonfiction guide for fiction writers. He is the president of 4West Communications, a business-to-business writing and editing company, and WriteHook, which provides consulting, editing, and story development services for writers of fiction and creative nonfiction.
A multi-award-winning journalist, editor, and writer since 2001, Scott has honed his writing skills as a staff reporter and editor at two of central New Jersey’s most respected publications, the Princeton Packet and U.S. 1.
His published works have also appeared in Unique Homes Magazine, 5×5 Magazine, the Trenton Times, the Wilmington (NC) Morning Star, the American Journalism Review, and USA Today.
He teaches a course in character development at Burlington County College and will be teaching a course in business writing at Mercer County College this fall.
For more information visit www.princetonchamber.org.
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