Business & Tech
Need A Squishmallow In Manalapan? There's A Store For That
Norman's Hallmark card and specialty gift shop is now open at the Manalapan EpiCentre.

MANALAPAN, NJ — Norman's Hallmark recently opened a new store location at Manalapan EpiCentre, 55 Route 9 south.
Norman's is an employee-owned company and the largest independent owner of Gold Crown Hallmark stores in the country, the company notes.
The new store features a big selection of card and specialty gift items in a brand-new environment.
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The retail shop is more than 5,500 square feet at Manalapan EpiCentre, making it one of Norman’s “super stores.”
“We are pleased to bring one of our larger, full-format stores to the local community,” said Howard Henschel, Norman’s Hallmark president and chief executive officer.
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“Manalapan EpiCentre is a high-quality, easily accessible shopping center," he said.
The location has lots of national tenants, such as the Wegman’s supermarket.
"It’s a great place for us to be as we expand Norman’s store portfolio," said Henschel.
Norman’s offers Hallmark cards, Keepsake Ornaments and merchandise for gift giving. The gifts selection ranges from fashion apparel and accessories, books, stationery, games, home décor, specialty candy and gourmet foods.
The company has a strong supply line and sells such brands as Lenox, Yankee Candle, Life is Good, Willow Tree, Vera Bradley, Squishmallows, Mud Pie, David Bradley Chocolatier, Stonewall Kitchen and Godiva, among many others.
Norman’s Hallmark operates 70 locations. With roots dating back more than 80 years, Norman’s Hallmark has grown from a single retail store that started right in Trenton.
The Newtown, Pa.-based company continues to open brick-and-mortar stores throughout Pennsylvania and New Jersey, and recently expanded into Delaware and northern Maryland. And, of course, you can find it online here.
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