Mochinut Donuts To Open In Edison, Jersey City, 6 Other NJ Towns

NEW JERSEY — A unique Korean donut shop, known for its rice-flour donuts in unique flavors, plans to open 70 locations in the United States in the near future, including eight more in New Jersey. The shop says it will open locations at American Dream Mall as well as Princeton, Summit, Edison, Jersey City, Montclair, Palisades Park, and Ridgefield.

The shop focuses on its deep-fried donut made up of eight flour balls. The flavors range from strawberry funnel to black sesame to matcha to milk pebble.

The company also features hot dogs in unique coatings, and beverages.

Mochinut shops are already open Fort Lee, Norwood, and Paramus, as well as around the world.

The Summit location will open at 427 Springfield Ave., the company said, although it did not respond when asked for a timeline. The Monclair shop is to open at 349 Bloomfield Ave., and the Ridgefield shop is expected to open at 321 Broad Ave.

"Mochi donut is the titillating product of the happy union between Japanese rice cake (mochi) and American-style doughnuts, which originated in Hawaii," says the company on its website.

"The rice flour makes Mochi Donuts stretchy and chewy," the site adds. "There is a sticky addictiveness to each bite, a textural element that is completely different from yeast or cake donuts. Mochinut is receiving attention from people for its unique shape which is made of a connected circle of 8 dough balls."

Find out more about the company here. Do you have restaurant or business news in New Jersey? Email here.

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