The NYC Dept. of Transportation Is Selling Notorious B.I.G. Merch

BROOKLYN, NY — For $75, a piece of Brooklyn music history can be yours.

The New York City Department of Transportation is selling limited edition street signs commemorating legendary Clinton Hill rapper Christopher Wallace — also known as Notorious B.I.G. — the department said on Monday.

The street signs look just like the one at the corner of St. James Place and Fulton Street, which was installed in 2019, renaming the street as The Christopher “Notorious B.I.G.” Wallace Way.

The DOT is releasing the street signs in honor of the 30th anniversary of the rapper's critically acclaimed album, "Ready To Die," which came out in September 1994, just three years before the rapper's untimely death.

The album, which was the only album Wallace completed before his death, was certified platinum six times for breakout hits like "Big Poppa," "One More Chance" and "Juicy," which includes the famous, frequently quoted line "Spread love, it's the Brooklyn Way."

“Notorious B.I.G. famously said to ‘Spread love – it's the Brooklyn way’ – and now as a tribute to the legacy of an iconic rapper and storyteller, we are excited to offer a unique opportunity for you to own a piece of NYC history that commemorates his Brooklyn street,” said NYC DOT Commissioner Ydanis Rodriguez.

Only 100 signs will be available to purchase via the CityStore. The proceeds will go toward the city's general fund, DOT officials say.