Wink Bar Celebrates Relaunch with Holiday Wellness Event

New York, NY - December 15, 2023 - Wink Bar, a trailblazing wellness and beauty company best known for their innovative approach to the lash extension experience, unveiled a full rebranding initiative with a festive beauty and wellness holiday event at their Union Square location on December 13, 2023.

Wink Bar welcomed guests to reveal the results of their transformative journey to elevate their brand by offering immersive beauty experiences that transcend conventional beauty treatments, emulating the ambiance of a luxury spa, with a focus on creating a serene and hygienic environment that pampers guests from the moment they walk through the door. This transformation aims to envelop visitors in a tranquil oasis, allowing them to escape the hustle and bustle of daily life and fully embrace the wellness and beauty journey that Wink Bar offers.
Collaborating with innovative fabricator Alluria Creatives NYC and partnering with leading brands like Tea Drunk, Oneness Life, Butter Dose, and My July skincare, the launch event showcased a multi-sensorial experience, inviting guests to immerse themselves in a unique fusion of beauty, wellness, and community engagement and treating guests to a sound bath, mediation, tea ceremony and delectable holiday libations and treats.
Casa Innovacion's CEO, Diana Garcia-Barker, spearheaded the rebranding and redesign of Wink Bar, drawing inspiration from owner Joslin Wang's vision and goals for a community-centric space embracing beauty and wellness enthusiasts of all ages and backgrounds. Casa Innovacion's approach, blending neuroscience and neuromarketing, enabled the transformation of Wink Bar into a sensory haven. Calming colors, comforting shapes, and sensory elements craft an environment that aims to resonate deeply with guests.
“We are so excited to welcome guests and clients into our new space to experience an atmosphere representative of our values when it comes to beauty and wellness,” notes Wink Bar founder Joslin Wang. “Creating an oasis that provides a custom experience for each and every guest, giving them a pampering escape, and empowering them to be their best selves is so important to me and my staff.”
The new Wink Bar embodies Wang’s mission to create an inclusive hub offering immersive wellness experiences. This redesigned space caters to all individuals, eco-conscious consumers, and those passionate about community impact.
About Wink Bar
Wink Bar is a pioneering beauty and wellness brand known for reshaping the lash industry through a profound celebration of creativity and individuality. Founded by Joslin Wang, a true trailblazer in the world of beauty and wellness. Joslin's vision for Wink Bar goes beyond offering immersive luxury lash experiences; it's about empowering women in her community to provide for their families and stand on their own two feet. She imparts her skill set to her trainees, teaching them to appreciate the uniqueness of each face and each lash, just like a snowflake.

Focused on the art of lash design and facial symmetry based on eye shape, Wink Bar's mission is rooted in the belief that embracing one's unique features is the true essence of beauty. With a dedication to hospitality, inclusivity, and diversity, Wink Bar provides a warm and empowering experience for every client, ensuring they feel valued and cherished on their personal beauty journey.

At Wink Bar, the focus is not merely on enhancing outer beauty but also on nurturing inner well-being. Their holistic approach combines top-tier lash artistry with wellness practices, promoting self-acceptance and self-care. that has redefined the lash industry by placing individuality and self-acceptance at the heart of its mission. The brand's dedication to inclusivity ensures that their products and services cater to a wide range of needs, making everyone feel seen and understood. Wink Bar is not just a lash brand; it's a sanctuary where individuality is celebrated, self-acceptance is nurtured, and the beauty of diversity is cherished.

Wink Bar Locations:
142 East 49th Street
30 East 13th Street
36-34 Union Street, Flushing

Instagram: @wink.bar
Website: www.winkbarnyc.com