Eataly Evokes The Italian Alps With New 'ALPINA' Pop-Up Experience

NEW YORK CITY —Eataly Flatiron in Manhattan has launched a new pop-up experience "ALPINA" which will give customers a "taste of the après-ski lifestyle and the Italian Alps without ever having to hop on a plane."

Beginning this week and running through March 2025, the "ALPINA" pop-up experience will offer guests unique event programming, hands-on classes and workshops, Alpine cuisine, warming cocktails, happy hour offers, and more.

Programs offered at the SERRA Rooftop at Eataly Flatiron will be:

● Après Ski Nights: Weekly DJ nights with an après-ski dress code, ski shots, ice sculpting
and more starting from Friday, January 24

● Brunch Alpino: Alpine-inspired brunch favorites, Saturday and Sunday’s starting January 25

● Alpine Cocktail Classes: Hands-on classes where guests can learn how to make four
Alpine-inspired cocktails

● Cortina Happy Hour: Cocktails from $10, every Tuesday through Thursday starting from
January 20

A special menu will also be offered throughout the pop-up experience, according to Eataly. It will showcase the food and beverage traditions of Italy’s most Northern regions and features hearty and comforting mountain cuisine that is influenced by neighboring Alpine countries.

The ALPINA menu includes:

● Polenta Bar: A staple of Northern Italy, this creamy, stone-ground cornmeal is served on a
wooden board with a choice of: Rag di Carne, Ragù di Funghi, Salsicce e Funghi, Short
Ribs Ragù, or Goulash.

● Fonduta di Formaggio: An Italian twist on Swiss fondue, this antipasto is made of Fontina
DOP cheese and is served with focaccia croutons for dipping.

● Patate all’Ampezzana: These sauteed potatoes make for a typical side dish in the Alps –
topped with crispy speck (a cured, slightly smoky ham similar to prosciutto), rosemary, and
chives.

● Canederli: Closely related to bread dumplings of Germany, these bread and speak gnocchi from the region of Trentino-Alto Adige are served with Urbani Winter Black Truffle" as it's "speck gnocchi (versus "speak gnocchi")

● Cotoletta Alla Valdostana: Originating from the region of Valle d’Aosta, this version of a
breaded chicken cutlet is stuffed with Mila Alta Badia, Prosciutto Cotto, and sauteed
spinach.

● Fonduta di Cioccolato: A dessert made for two, this warm chocolate fondue is served with
fresh strawberries and biscotti.

The seasonal beverage menu includes a selection of the best wines from Italy’s Northern regions,
plus cocktails meant to warm customers up from the winter cold, from hot toddies to the Bombardino, an Italian eggnog drink. For those participating in Dry January and beyond, “zero heroes” will also be available.

For more information on the ALPINA pop-up, you can visit Eataly's website.