Community Leaders 'Kiss A Pig' To Raise Funds For School Financial Literacy Programs

ABINGTON, PA — Business and community leaders from all across the region descended upon the Abington Art Center recently to kiss a pig, while at the same time raising money for a good cause.

TruMark Financial held its 11th Annual Financial Literacy Fundraiser on May 11, an event designed to help raise awareness of financial literacy in our local schools.

Those who participated had the opportunity plant a big sloppy wet one on the face of Raines, a jovial pot-bellied pig.

Funds raised from the event help support financial literacy programs at area educational institutions.

The annual fundraiser is part of TruMark Financial's "Building Financial Futures" initiative, which brings together local educators, community members, business leaders and credit union employees to raise money for schools to help them purchase materials for teaching the fundamentals of personal finance, according to a news release from TruMark.

Those who participated in the recent fundraiser were Marc Farzetta, a Philadelphia sports-radio personality who hosts the Farzy Show podcast; Gina Gannon, a 6ABC Action News traffic reporter; Ben Fetterman, a representative with TruMark Financial, and others.

TruMark said that it raised $20,000 through the kiss-a-pig event, and that the money would be donated in the form of grants to participating schools from the region to help with financial literacy curriculum.

"This information will help students make informed financial decisions and guide them to a future of financial success," the TruMark news release states.

According to the news release, TruMark, since the program's inception, has donated more than $400,000 to area schools that are in need of personal finance resources.

The grant money has been used to purchase items such as calculators, computer software, Chromebooks and textbooks, items that are used to teach the "value of saving and the importance of managing money responsibly," the news release states.

More about the program can be found here.