Sustainable Fashion Brand Opening First VA Store

TYSONS, VA — Fashionistas looking for clothing that combines a global lifestyle and sustainability will be happy to learn that Reformation will open its first Virginia location in Tysons Corner Center.

“Reformation’s ultimate goal is to have a positive impact on people and the planet, and prove that sustainability and profitability can coexist in fashion,” according to a release.

Founded in 2009, Reformation specializes in vintage-inspired apparel with eco-friendly business practices, releasing twice-weekly limited-edition collections.

“While low impact measures are incorporated into every aspect of its operations, the company’s efforts ladder up to two hero commitments: becoming Climate Positive by 2025 and Circular by 2030,” according to the company. “Its products have been climate neutral since 2015 and the business has been Climate Neutral Certified since 2021.”

Reformation’s new 1,119-square-foot store will be located on the second floor near Sephora, at 1961 Chain Bridge Road, Unit E001U.

The clothing chain has a store in the Georgetown area of Washington, D.C., at 3033 M St. NW, and in nearby Montgomery County, Maryland, at 4823 Bethesda Ave. in Bethesda, according to the company's website.

Reformation pledged to be climate positive by 2025, so it is moving to use better materials, eliminating silk and conventional cashmere in the next year, and sourcing more recycled materials.

"Our cashmere, leather, and viscose have big carbon footprints," the company says on its website. "Even though cashmere represents less than 1% of the material we purchase, it accounts for almost half of our footprint due to its high carbon intensity. Pretty expensive sweater."