Hollywood Sign Changes To 'Rams House' To Honor Super Bowl Champs

LOS ANGELES, CA — With the Rams Super Bowl LVI victory Sunday, Tinstletown became the Ram's town, and to prove it, the iconic Hollywood Sign is being altered to read "Rams House."

Work began Monday to temporarily remake the sign in honor of the team that made Los Angeles a Super Bowl Champion again for the first time in almost 40 years with Sunday's victory over the Cincinnati Bengals Monday.

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"What a day in Los Angeles, the Rams are Super Bowl Champions," Mayor Eric Garcetti said. "This town has the best teams and fans in the world, and we can't wait to show off our L.A. pride with a display that only Hollywood could deliver. Go Rams."

The sign, which answers the Rams fan-favorite chant, "Whose House?" will stay up throughout the week and will tower over the city for the victory parade Sunday.

"Winning a Super Bowl for Los Angeles and our fans in our home stadium is a dream come true," Los Angeles Rams Chief Operating Officer Kevin Demoff. "We are grateful to the city, the Hollywood Chamber of Commerce and the Hollywood Sign Trust to allow us to recognize this historic championship by turning the iconic Hollywood sign into a celebration of our fans and our community."

City News Service contributed to this report.